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Husika
ICPAC — IGAD Climate Prediction and Applications Centre
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THE PLATFORM EXPLAINED

How Husika Works

Husika is a communication and feedback system for early warning, advisories, knowledge, and awareness. It reaches people over SMS, WhatsApp, Telegram, voice, cell broadcast, mobile and web and follows a level model so content is approved before it is sent.

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4
Content types
5
Levels
7
Channels
Delivery channels
SMSWhatsAppTelegramVoiceMobile appWeb appCell broadcast
One alert, many stakeholders
  1. Level 1
    Regional
    Creates and approves
    ApprovedPassed to National
  2. Level 2
    National
    Issues for the country
    IssuedPassed to Sector or Agency
  3. Level 3
    Sector or Agency
    Tailors for agriculture, health
    TailoredPassed to County or District
  4. Level 4
    County or District
    Distributes locally
    DistributedPassed to Community or Individual
  5. Level 5
    Community or Individual
    Receives and replies
    HUSIKA
    Flood warning
    Move to higher ground now.
CONTENT STRUCTURE

The Level Model

A structured approach to content creation, approval, and distribution

Level 1

Regional

Create rich content. Approve what goes out. Manage Level two.

Level 2

National

Issue for the country. Set the languages and the national picture.

Level 3

Sector or Agency

Tailor messages for agriculture, health, and other sector needs.

Level 4

County or District

Send alerts to communities by SMS and app. Support outreach.

Level 5

Community or Individual

Receive alerts. Share feedback that informs the next advisory.

Tiers are configured by each organisation and named for its own structure — the five above are a typical setup.

PLATFORM STRUCTURE

Organizations & Projects

How organizations collaborate and manage early warning initiatives

Organizations

Government agencies, NGOs, and regional centers that create and manage early warning content. Each organization has its own team, permissions, and approval workflows.

  • Multi-level user permissions
  • Collaborative content creation
  • Approval workflows
  • Analytics and reporting

Projects

Specific initiatives like "Drought Early Warning" or "Flood Preparedness" that multiple organizations can collaborate on with shared goals and metrics.

  • Multi-organization collaboration
  • Shared content and resources
  • Unified targeting and distribution
  • Combined analytics and feedback
WHAT THEY CREATE

Four Types of Content

Each designed for specific communication needs and delivery channels

Threats

Emergency warnings with severity levels

Flash floods, droughts, severe weather

Forecasts

Weather and climate predictions

Seasonal rainfall, temperature trends

Feeds

Knowledge sharing and advisories

Agricultural tips, health guidelines

Broadcasts

Template-driven campaigns sent to a filtered audience

CAP alerts and advisories, follow-up updates

HOW IT FLOWS

From Creation to Impact

How content flows through smart targeting, multi-channel delivery, and feedback loops

  1. Create content with purpose

    Organizations create threats, forecasts, feeds, or broadcasts using rich media, images, and multi-language support.

  2. Apply smart targeting

    Add geographic targeting (countries to villages), sector tags (agriculture, health), and language preferences for precise delivery.

  3. Route through the hierarchy

    Information flows through the project hierarchy regional and country create and approve, district and county carry the last mile.

  4. Multi-channel delivery

    Automatically distribute via SMS and voice (basic phones), WhatsApp and Telegram (rich, two-way), and the mobile app and web (full content and archives), based on user preferences.

  5. Feedback and analytics

    Track delivery success, collect user feedback, analyze engagement, and use insights to improve future messaging.

Feedback Loop

Every message creates an opportunity for feedback that improves the next advisory.

CONTINUOUS IMPROVEMENT

Feedback That Closes the Loop

People can reply with quick message feedback, report general issues, or fill a short survey. Stakeholders see responses in one place and adjust what they send next.

HOW IT REACHES PEOPLE

Channels & Analytics

Multi-channel delivery with analytics that track reach and improve the next message

SMS

Works on basic phones. Suitable for fast alerts and short replies.

WhatsApp

Rich media and two-way conversation wherever there is data coverage.

Telegram

Channels and groups for reaching large subscriber lists at once.

Voice

High-quality text-to-speech in local languages, for people who cannot read a text alert.

Mobile app

Rich content, high-quality text-to-speech, and offline mode for areas with poor coverage.

Web app

Longer guidance, learning content, and archives.

Cell broadcast

Sent from the mast to every handset in the alert area at once. No phone numbers, no subscriber list, and it holds up when the network is congested.

Privacy and Data

We collect only what is needed to deliver alerts and to improve messages. We keep data secure and follow country rules on consent and storage. See our Privacy page for details.

START SAVING LIVES WITH HUSIKA

Ready to transform your early warning system and build community resilience?

Join leading governments, NGOs, and climate organizations using Husika to deliver life-saving information via SMS, mobile apps, and web platforms — all with a real-time feedback loop that continuously improves impact.

SMS
MOBILE APPS
WEB PLATFORMS

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